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JSU's Ashley Robinson Credited with Helping Boost Jackson's Economy


Jackson State University Vice President and Athletics Director Ashley Robinson has been named the 2022 Tourism Visionary Award recipient by Visit Jackson. The honor is the organization’s highest recognition and is reserved for the highest achievers. The award recognizes industry partners who navigate new standards of involvement and cooperation to develop Jackson’s tourism future. Robinson is being recognized for strategically impacting athletics in the city of Jackson over the past several years, especially regarding enhancing the marketability and respectability of the nation’s historically black colleges and universities. He has developed partnerships with Nike and Under Armour, through BSN Sports, and negotiated and renegotiated sporting events for Jackson. In 2021, Robinson’s vision and tenacity boosted the Jackson, Mississippi, economy by more than $30 million. Robinson currently serves as chair of the SWAC Athletic Director committee and the 1st vice president on the Division I football championship sub-division athletic association committee. For WJSU News, I’m Cynthia Maxie Milton